Hard Cider - Can Package Design

April 26, 2017

In discussion with a local Hard Cider company, I was asked to emulate their brand and make a can for a new flavor called "Blueberry Waffle."  The task was to look at their existing cans and design a mock up of a new can in 8 hours or less.


They gave me no assets, fonts, brand guidelines or logos- so I just winged it and this is what I came up with. I know I could develop this new can into a far more polished version with a day or so more work and access to their dieline, fonts and cider mill logos. I'm glad I tested myself and was disciplined enough  to get it done

that quickly. Here is my design next to 3 existing flavors for comparison. I already see things I want to do to work on it more! #Fun #PackageDesign #Drinking







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